Sustainable Tourism

Taiwan is committed to steering the tourism industry towards sustainability and digitization, crafting superior travel experiences and pioneering services and initiatives. Many of Taiwan’s initiatives have earned recognition from the Green Destinations Foundation. Cycling tourism is promoted as both a form of recreation and a way to explore scenic landscapes.

Taiwan received two wins at the Green Destinations Top 100 Story Awards 2025 for the sustainable tourism efforts of Yilan Park National Center for Traditional Arts and Sun Moon Lake National Scenic Area. Sun Moon Lake is a beautiful alpine lake located near the center of Taiwan in Nantou County, and a popular spot for tourists and cyclists. The bike trail around the lake has been described by CNN as one of the word’s best cycling routes “where visitors can enjoy lake scenery, experience Thao aboriginal culture and learn about the local ecology in the Nantou County.”

For more information on cycling in Taiwan visit: https://taiwanbike.tw/en

Food and Culture :  Night Markets to MICHELIN Stars

From its famed night markets to MICHELIN Starred restaurants, Taiwan offers a variety of cuisine experiences, earning its reputation as a “Foodie Paradise” travel destination. Many travelers cannot resist trying bubble tea, or boba, from its original birth place, as well as buying food souvenirs including classic pineapple cakes.

With hundreds of night markets all throughout the island, Taiwan is famed for its night market and food culture. The enormous variety of unique Taiwanese snacks perfectly illustrates the importance that food takes in the lives of Taiwanese people. Each night market, where these snacks can be found, has its own traditions and characteristics.

The MICHELIN Guide Taiwan 2025 featured 419 establishments across Starred, Bib Gourmand and Selected categories. The 2025 selection saw a total of 53 MICHELIN-Starred restaurants, and celebrates the creativity and growing sophistication of Taiwan’s culinary scene.

Lantern Festival

The Taiwan Lantern Festival is held once a year, a magical celebration that beautifully blends tradition with modern creativity. The festival offers international visitors an enchanting cultural experience like no other.

The Taiwan Lantern Festival provides the perfect opportunity to immerse yourself in Taiwan’s rich heritage, with a mix of traditional folk arts, innovative lantern designs, and delicious Taiwanese cuisine. Celebrate one of the most iconic events of the Lunar New Year season while experiencing the joy and warmth of Taiwanese culture. Watch a recap video of the 2026 Taiwan Lantern Festival here: https://reurl.cc/0mxyl6 

The 2027 Taiwan Lantern Festival will take place in Miaoli County, Taiwan, from February 20th to March 7th. Come enjoy the vibrant and joyful art of lights. Taiwan awaits—come create your own journey.