MEDIA KIT
WELCOME TO OUR MEDIA KIT.
Northstar Travel Group is the parent company of TravelPulse, a trusted and reliable source of news for travel advisors since 2002. Through an omni channel portfolio of products, TravelPulse, TravelPulse Canada, AGENTatHOME, and Travel Agent Academy deliver the news, analysis, research, education, and live events that travel professionals need to succeed.
For over 20 years TravelPulse and TravelPulse Canada have been leaders in industry news, in-depth editorial, dynamic video content, and important supplier and destination information that has helped hundreds of thousands of travel advisors succeed with measurable results.
AGENTatHOME Magazine has been a trusted educational source since 2004. It provides travel advisors with information needed to succeed in selling travel, and is the only publication dedicated to an entirely home-based travel advisor audience. Each issue covers key topics, including selling skills, destination reports, product reviews, and tips from successful advisors and business leaders.
A QUICK SNAPSHOT
MEET OUR AUDIENCE
Reaching travel professionals with the greatest influence
Our audience is comprised of travel professionals all over North America and throughout the globe. Our travel advisor audience is at the top of their game, up-to-date with industry trends and insights, and constantly seeking new opportunities for their many clients. Check out our audience breakdown above.
MEDIA
Content and connections are what we do and who we are.
As a travel industry leader in digital, events, and print, we are committed to connecting buyers and sellers of travel by delivering news, analysis, perspective, opinions, research, thought leadership, and education to our audience of travel professionals.
EVENTS
Networking, professional development, and sales opportunities with travel advisors.
Northstar Travel Group’s events bring together vetted North American travel advisors and global travel suppliers for the purposes of doing business and building relationships. Each event caters to a particular advisor demographic and facilitates connections in a unique way.
CONTENT STRATEGY PROGRAM
There is no better long-term strategy to building your relationships and getting results than from travel advisor subscribers to TravelPulse.
•Featured content: Editorial will publish in-depth and unique content about your brand
•Native Ad Units: Featured within News, Editorial, and Slideshows on TravelPulse.com for additional exposure
•Guaranteed press releases: Your press releases will be picked up in addition to our normal news coverage
•Supplied videos: Provide your own video to put a face to your product, property, or destination. We will deliver a minimum of 5,000 views per video
•Blogging: Tell your story and share your brand’s unique perspective in your voice with the TravelPulse community
•Offers & promotions: Your offers and promotions will be featured in the TravelPulse Daily Newsletter and published on TravelPulse.com
•Microsite: All your content is aggregated on your very own branded microsite: your unique space on TravelPulse.com
TRAVEL AGENT ACADEMY
The most trusted brand in travel advisor training for almost 20 years.
A turn-key process run by our experts that stays on track and on time, allowing you to be involved as much or as little as you want. Courses have over 3,000 enrollments per month, (over 100 per day!) and 80,000+ advisors in our subscriber database.
Award-winning content allows advisors to learn in fun and interactive ways and encourages them to immerse themselves in the course. User experience is optimized so advisors can start and continue learning on virtually any device. The program leverages its comprehensive travel advisor database, including detailed sales profile data to clearly address each learner’s business model and focus.
Travvy Awards
The prestige of a big win. The prize you know and love. The people you want to celebrate.
The Travvy Awards, produced by TravelPulse and AGENTatHOME, recognize the top industry suppliers: destinations, hotels, cruise lines, airlines, tour operators, and more, as decided by those who know them best. Nominees will be decided by our award-winning editorial teams, but winners will be voted on by our esteemed audience of travel advisors.
Each year thousands of votes are cast in more than 140 categories by travel advisor readers of AGENTatHOME and TravelPulse.com. Winners of the prestigious Travvy Award will be showcased in AGENTatHOME Magazine and profiled on TravelPulse.com. They will also be honored at our lavish awards gala, which is co-located with our sister event, CruiseWorld, in Fort Lauderdale, FL.
PODCASTS AND WEBINARS
902
average number of webinar registrants
Share your voice with the travel professional community via TravelPulse’s webinars and podcasts.
Our webinars are incredibly popular, boasting on average 902 registrants signing up for exclusive sponsored content. Cutting through all the noise and giving you what you need to hear about in travel. Tune-in to hear TravelPulse’s editors discuss travel news, tips, and more with industry experts and other insightful guests.
SOCIAL AMBASSADOR FAM
For each Social Ambassador FAM, we will select experienced travel advisors and social creators to post authentic content on social to share their experiences — educating their clients, peers, and consumer travelers on why they should book the destination, property, or ship.
SOCIAL MEDIA MARKETING DURING/AFTER THE FAM
TRAVEL ADVISOR ROUNDTABLE DISCUSSION (OPTIONAL)
On the final day of the FAM, the client can host an optional roundtable discussion with the advisor group to receive feedback on their product. The session will be recorded for internal purposes and distributed to the client’s management team.
Everything about this FAM exceeded my expectations. This was one of the most well-run & well-organized FAMs I've had attended. Honestly, I wish more suppliers would follow this format.
Featured Content
On the Pulse Interviews
This program allows you to create video content on your own terms leveraging our award winning brands, platforms and experts. These video interviews are an opportunity to speak directly to the untapped audience you need in a concise and impactful manner.
Greater Miami Travel Agent Academy Program
Travel Agent Academy was newly redesigned in February 2024 with a fresh, modern look. Each course within TAA is beautiful, with its own branding. Check out the program of the official sponsor of the redesign here.
Sandals Resort Cover Story
AGENTatHOME featured Sandals Resorts Executive Chairman, Adam Stewart, on the February 2024 cover. Inside this issue Sandals Resorts discussed how they will be executing new ways to create romance for couples on vacation in the upcoming year.
FAM with the Dominican Republic
Dominican Republic Tourism hosted a Social Ambassador FAM for ten elite-level travel advisors to explore and review the luxury of the Dominican Republic. The host properties included Hodelpa Nicolás de Ovando, Casa de Campo, and Eden Roc at Cap Cana. Check out the highlights of their trip here.
Little Black Book
The Little Black Book is a comprehensive guide to travel advisor consortia and networks. This is an annual Special Section in the AGENTatHOME magazine that contains information on training, education, and agency management from the leading executives in the segment.
Slideshows on TravelPulse.com
Our editorial staff created a custom slideshow featured on TravelPulse.com to highlight the 10 Must-Do Activities in the Dominican Republic. Each slide showcases a different activity for advisors' clients to participate in while visiting.
Built with Shorthand